Sistem Pemasaran Dropship dalam Perspektif Islam
Abstract
Companies that want to survive must be able to adapt and respond to changes in the business environment, whether it's internal and external environment. Companies that are not able to adapt to changing environment then it will fail in his efforts. One of the changes that are happening at the moment is the marketing system with a system of dropship. On the other hand being debated dropship marketing system for the leaders of religion in Indonesia. There are some religious leaders denounce as there are elements of gharar and partly justifies. Islam is the perfect religion. Most of the religious leaders gave an answer that is clearly selling dropship allowed in Islam with a record must meet the Islamic jurisprudence. The solution is through the Covenant of samirah, wakalah and salam. Thus the law of selling dropship system is allowed, as long as there are no prohibited items.
Keywords
Full Text:
PDFReferences
Ascarya, Akad dan Produk Bank Syariah, PT. RajaGrafindo Persada, Jakarta, 2007
Amirullah, Manajemen Strategi (Teori-Konsep-Kinerja), Penerbit Mitra Wacana Media, Jakarta, 2015
Asnawi, Nur dan Fanani Muhammad Asnan, Pemasaran Syariah (Teori, Filosofi dan Isu-Isu Kontemporer), PT. RajaGrafindo Persada, Jakarta, 2017
Dewi, Sutrisna, Komunikasi Bisnis, Penerbit Andi, Yogyakarta, 2007
Kotler, Philip, Manajemen Pemasaran (Analisis, Perencanaan, Implementasi dan Pengendalian) Edisi Tujuh Volume Satu, Lembaga Penerbit Fakultas Ekonomi Universitas Indonesia, Jakarta, 1993
Zainal, Veithzal Rival, dkk, Islamic Marketing Management, Penerbit Bumi Aksara, Jakarta, 2017.
DOI: http://dx.doi.org/10.21043/tawazun.v1i1.4699
Refbacks
- There are currently no refbacks.
Copyright (c) 2019 TAWAZUN : Journal of Sharia Economic Law
Tawazun: Journal of Sharia Economic Law has been Indexed by :
Tawazun: Journal of Sharia Economic Law by Sharia Economic Law Department, Sharia Faculty, State Islamic Institute of Kudus, Kudus, Indonesia is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.